Industry: Commercial Real Estate

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Project Timeline: 2021 – 2022

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Role: Senior Graphic Designer

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Industry: Commercial Real Estate ˚ · • . ° . Project Timeline: 2021 – 2022 ˚ · • . ° . Role: Senior Graphic Designer ˚ · • . ° .

Crafted a comprehensive visual identity for the Experience Conference, seamlessly integrating all elements from social media to venue decor for a unified brand narrative.

  • Undertaking the visual identity for the Experience Conference was a thrilling journey in brand storytelling. My mission was to encapsulate the essence of the event in every visual detail, creating a unified and compelling brand presence that extended from the initial promotional materials to the immersive event environment itself.

  • The primary challenge was constructing a versatile and impactful visual identity that resonated across diverse mediums. This involved designing a cohesive branding suite that seamlessly integrated the event's logo, color palette, typography, and imagery across a wide array of materials, including social media, promotional advertisements, event banners, signage, and on-site presentations.

  • The solution was a holistic design approach, centered around a robust visual identity system flexible enough to adapt to various formats while maintaining brand integrity. Through meticulous design and strategic planning, I developed a series of interconnected visual elements that not only aligned with the brand's core message but also elevated the overall attendee experience.

  • The results were remarkable. The Experience Conference stood out as a landmark event in the commercial real estate industry, drawing an impressive array of attendees and garnering acclaim for its cohesive and engaging visual presentation. The brand identity I crafted resonated deeply, leaving a lasting impression and setting a new benchmark for event branding excellence.

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HqO Brand Collateral

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Legrand Experience Center Design